REI Go Playlist
REI asked for a new way to get people excited about the upcoming Snowsports season, something different. So we said, why not commission 10 up-and-coming bands, like Eagles of Death Metal, The Apples in Stereo, Robbers on High Street, The Rentals, etc, to do original songs inspired by snowsports, make music videos and cool wallpapers, and put it all in a cool Papervision 3D interface…..oh yeah, and they’re all FREE TO DOWNLOAD!
Needless to say, it’s a big hit! See it here.
Update: 2009 Bronze Addy winner!
